Trinity Life Chiropractic
Image Brief
A complete shot list of every photo we need for the website. Each card describes the shot, its specifications, and where it will be used.
Priority 1 — Hero & First Impressions
5 shotsThe highest-impact images. These appear on the homepage hero, team page, and across all location pages.
Shot #1
Dr. Colton Adjusting a Patient
Adult patient adjustment in the clinic with warm, natural lighting. Should convey expertise and gentle care.
Used on
- Homepage hero background
- Multiple service page heroes
Note: Full-bleed background — leave negative space on the left side for headline text overlay. Works with a dark gradient overlay.
Shot #2
Dr. Colton with a Family
Candid, natural moment with parents and kids in the clinic. Smiling, relaxed, and welcoming.
Used on
- Homepage hero (alternate)
- Family Wellness service page
- Location pages ("Serving {city} families")
Note: Currently one high-five photo is reused in 10+ places — this replaces it.
Shot #3
Dr. Colton Professional Headshot
Clean, well-lit professional portrait. Friendly expression, branded polo or professional attire.
Used on
- Team page (3:4 portrait)
- About section avatar
- Location pages (circular avatar)
- Testimonial areas
Note: Aspect ratio 3:4 portrait. Also cropped to circle for avatar use.
Shot #4
Clinic Exterior
Building exterior with signage clearly visible. Welcoming entrance, good curb appeal.
Used on
- Location pages
- Contact section
- Google Business Profile
Note: Not currently on the site — this is a gap. Shoot during golden hour if possible.
Shot #5
Clinic Interior
Adjustment room and/or waiting area. Clean, modern, family-friendly atmosphere.
Used on
- About section
- Process page
- Google Business Profile
Note: Helps build trust before a first visit. Show the space is clean and welcoming.
Priority 2 — Service-Specific Shots
6 shotsThese replace generic stock photos on each service detail page with authentic clinic imagery.
Shot #6
Pregnant Patient Adjustment
Webster Technique adjustment in action. Gentle positioning, patient comfortable and at ease.
Used on
- Pregnancy Chiropractic service page
- Webster Technique blog post
Note: Patient should appear relaxed and comfortable.
Shot #7
Infant / Baby Adjustment
Gentle pediatric adjustment on an infant. Reassuring, tender, showing how light-touch the care is.
Used on
- Pediatric services page
- Colic & Reflux Relief page
Shot #8
Child (Toddler / School-Age) Adjustment
Older child being adjusted — kid smiling or calm, Dr. Colton engaged and friendly.
Used on
- Kids Chiropractic page
- ADHD & Sensory Processing page
Shot #9
INSiGHT Scan in Progress
Technology shot showing the scanning equipment being used on a patient. Modern, clinical but not sterile.
Used on
- Nervous System Care page
- Neurological scans section
Note: Showcase the technology — the INSiGHT scanner should be clearly visible.
Shot #10
Scan Results Explanation
Dr. Colton showing scan results on a screen to a patient. Conversational, educational moment.
Used on
- About section
- Nervous system content
- Process page
Shot #11
Postpartum Mom with Baby in Clinic
New mom holding or with baby in the clinic, post-adjustment. Calm, relieved, natural.
Used on
- Postpartum Chiropractic page
Note: Should feel authentic, not staged.
Priority 3 — Lifestyle & Culture
4 shotsTeam photos, front desk moments, and candid family interactions that build trust.
Shot #12
Team Group Photo
All staff together — welcoming, professional, in branded or coordinated attire.
Used on
- Team page
- Careers page
- About section
Note: Coordinate wardrobe with brand colors (plum, gold, or neutral tones).
Shot #13
Front Desk / Check-In Moment
Patient arriving and being greeted at the front desk. Warm, smiling, welcoming first impression.
Used on
- Process page (Step 1)
- Contact section
Shot #14
Consultation Conversation
Dr. Colton talking with a patient (not adjusting) — seated, attentive, educational.
Used on
- Process page (Step 2)
- Blog post imagery
Shot #15
Happy Family Leaving Clinic
Candid shot of a family (with kids) leaving the clinic, smiling. Natural, not posed.
Used on
- Testimonials section
- Location pages
Priority 4 — Blog & Content Marketing
3 shotsSupplementary lifestyle images for blog posts and ongoing content.
Shot #16
Child Playing / Thriving
Active, energetic child outdoors — running, playing, full of life. Represents wellness outcomes.
Used on
- Blog thumbnails
- Kids wellness content
Shot #17
Stress Relief / Wellness Lifestyle
Calm, natural setting — someone relaxed, stretching, or in a peaceful moment.
Used on
- Blog: "5 Ways to Reduce Stress"
- Wellness content
Shot #18
Family Activity Outdoors
Family together at a park or outdoors — playing, walking, enjoying time together.
Used on
- Blog thumbnails
- Family wellness content